A journal
entitled Achilles’ Ear? Inferior Human
Short-Term and Recognition Memory in the Auditory Modality, published by
two researchers from the University of Iowa, James Bigelow and Amy Poremba, has
shown that the human brain tends to remember things we see or touch better than
those things we hear.
Two experiments
were conducted to support this claim. In the first experiment testing
short-term memory, the participants (undergraduate students from the University
of Iowa) were asked to listen to a set of tones through headphones, to look at
various shades of red squares, and to feel the vibrations of an aluminum bar.
Each set was separated by time delays ranging from one to thirty-two seconds. The
result was there is a greater decline of memory for sounds as compared with the
squares and the vibrations.
In the second
experiment, the participants’ memory using things they encounter on a daily
basis was tested. They were asked to listen to audio recordings of dogs
barking, to watch silent videos of a basketball game, and to touch common
objects such as a coffee mug. A week later, the result was, the participants
could hardly remember the sounds they had heard compared with the basketball
game video which is nearly equal with their memory for the coffee mug, which
implies that our ability to remember what we see is almost equal to our ability
to remember what we touch.
This study
suggests that the brain may process and store auditory information differently
than visual and tactile information not unless we increase our mental
repetition or use association techniques to improve our memory.
Reference: Our memory for sounds is significantly worse than our memory for visual or tactile things -- ScienceDaily. (n.d.). Retrieved March 4, 2014, from http://www.sciencedaily.com/releases/2014/02/140226174439.htm
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